Recording
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Assigns a unique toll-free or local telephone number for each
source of advertising or marketing campaign to be monitored
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Automatically measures consumer response to any
form of marketing
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Identifies gaps in sales and customer service skills for
evaluation and training
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Reports leads-per-source and cost-per-lead in real-time
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Captures caller telephone number, location, and when available,
name, address, and demographics
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Reports are available on demand via Internet - or may be
scheduled for email delivery
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Options include self-provisioning, IVR menu routing, private label
branding, plus geographic, overflow, and time-of-day routing
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